The biggest problem in today's data environment is data accessibility. Businesses spend a lot of time and money acquiring data but fail to build systems that allow them to automate data access and management.
That's where Zoho DataPrep rises to the challenge as an AI-powered ETL (extract, transform, load) pipeline builder and data preparation platform.
AI-powered ETL: Simpler, smarter, faster
Building traditional ETL pipelines are complex, time-consuming, and code-intensive. Zoho DataPrep changes the game with the help of Ask Zia—its conversational AI assistant. Whether you’re working with raw datasets or managing enterprise-grade data pipelines, Ask Zia empowers you to:
Create intelligent ETL pipelines with natural-language commands.
Perform advanced data preparation without technical complexity.
Automate scheduling, transformations, and troubleshooting using chat.
How Ask Zia helps with your data pipeline
1. Import and export data to build ETL pipelines
Ask Zia streamlines data integration by understanding direct requests like:
"Import recently imported leads from Zoho CRM."
"Export the cleaned dataset to Zoho Analytics."
Ask Zia can understand the right import/export instructions and seamlessly bring in the right data to the pipeline to integrate data faster and in an easier manner.
2. Seamlessly blend and enrich data
Ask Zia allows users to give natural-language prompts to combine data effortlessly, append datasets to merge rows, or join datasets to enrich columns. When there's a need to blend or enrich data, you can simply ask Zia to:
"Append Event1 leads with Event2 leads to merge data into a single dataset."
"Join the combined dataset with the company details dataset to enrich the data."
Ask Zia will automatically:
Merge two lead datasets to create a unified dataset.
Join the unified dataset with the company details dataset to enrich data with additional fields about the company.
3. Reshaping data with pivot/unpivot
Ask Zia can intelligently generate necessary pivot or unpivot operations, reducing the need for deep technical know-how and helping with reshaping the data in the necessary format needed for your business intelligence application.
When the reshaping of data is conversational, all users need is to Ask Zia to:
"Pivot sales data by region and quarter."
"Unpivot the survey responses to create a long format table."
Ask Zia will automatically:
Create a pivot dataset with the desired data tables.
Seamlessly add the dataset into the pipeline.
4. Data cleaning and transformation powered by Ask Zia
Ask Zia not only helps you build pipelines but also makes data cleaning and preparation much easier with natural language conversations.
Take advantage of our AI/ML-powered DataPrep Studio to understand the data quality of your dataset and simply ask Zia to fix it with prompts like:
➤ “Standardize phone number format.”
➤ “Format date as MM-DD-YYYY.”
➤ “Remove rows where revenue is missing.”
➤ “Remove duplicate records.”
➤ “Capitalize all customer names.”
From basic transformations to complex data manipulations, Ask Zia helps you precisely clean and transform your data with a simple conversation.
5. Reverse engineer formulas with just a sample output: Transform by example
We also offer a unique Transform by Example feature in Data Studio, which allows us to reverse engineer formulas with just a sample output—basically, you just tell the AI how you want the data to look, and it intelligently generates the rest for you.
It's the fastest, most intuitive way to handle complex transformations without needing technical expertise, as it replaces manually writing formulas/syntax or even explaining to Ask Zia how to transform the data.
6. Generate custom formulas using the prompt-based formula builder
Our AI-powered formula builder can generate complex syntax or formulas for unique business use cases, eliminating the need for coding knowledge.
You can simply type a natural language command into Zia, such as:
“Segment leads based on company size: less than 100 is Small, between 100 and 500 is Medium, and over 500 is Enterprise."
Zia will automatically:
Generate the correct transformation formula.
Create a new column with the result as a preview.
7. AI-driven pipeline scheduling
Zoho DataPrep has an intuitive scheduling capability to automate your data pipelines. You can easily set up the automation by simply asking Ask Zia to:
“Schedule this pipeline to run daily at 6 AM.”
Ask Zia then takes care of the scheduling configuration so you don’t have to.
8 . Conversational product assist
We know troubleshooting can be time-consuming and nerve-wracking, especially when there are various components involved in an ETL pipeline. But with Ask Zia, building ETL pipelines can be breeze. When encountered with any questions, just ask Zia:
“How do I apply a pivot transform?”
Ask Zia will then help you by fetching the information you need from our help guides or FAQ to assist you with step-by-step fixes, all within the same conversational flow.
Benefits of AI in Zoho DataPrep for ETL and data preparation
AI in Zoho DataPrep simplifies ETL and data preparation by automating traditionally complex, manual tasks, empowering both data engineers and business users to work faster and smarter. Instead of writing intricate scripts or configuring endless rules, users benefit from intelligent, AI-driven suggestions that streamline every stage of data processing, from cleansing and transformation to enrichment and quality monitoring. This not only reduces the time and expertise required to prepare data for analytics but also enhances data quality and governance.
By bringing AI to the forefront of ETL, Zoho DataPrep makes data preparation more intuitive, scalable, and accessible. From data ingestion to transformation to automated scheduling, it’s all just a conversation away.
Try Zoho DataPrep with Ask Zia and experience a new way to work with data—intelligently.
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